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APA/LA Holiday Happy Hour
with Guest Speaker Vincent Laforet
Tuesday December 9, 2008
5:00pm - 7:00pm Happy Hour
7:00pm - 9:00pm Speaker
Helms DayLight Studio
3221 Hutchison Ave., Los Angeles 90034
*Parking is Located on the North Side of Venice Ave and Helms
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APA LA is excited to have Vincent Laforet Join us as our guest speaker for the 2008 APA Holiday Happy Hour event. On December 9, 2008 Vincent will take more recent video projects and us on a tour of his work from the past 5 years -including his recent tilt-shift photography work - as well as his latest short films including Reverie- shot entirely with the new Canon 5d MKII camera.
Preceding Vincent's 7pm presentation will be APA/LA's Holiday Happy Hour, starting at 5pm. Please join us for food, drinks, and the inspirational work of Vincent Laforet. This event is free to members, $5 for students with id, and $10 to non-members.
Vincent is a New York based commercial and editorial photographer who is regularly commissioned to work on a variety of fine art, advertising, corporate and editorial projects. His approach to aerial photography has been singled out as one of the most unique and interpretive amongst photographers today.
At the age of 33, his work has been published in most major publications around the world and he has been sent on assignment by Vanity Fair, The New York Times Magazine, National Geographic, Sports Illustrated, Time, Newsweek, and Life Magazine. His photographs have been exhibited at the International Center of Photography in New York City, and Visa Pour L'Image in Perpignan.
Vincent's was recognized as one of the "100 Most Influential People in Photography" by American Photo Magazine in 2005 and was named one of the "30 photographers to watch under 30" by PDN in 2002. He and four other photographers were awarded the Pulitzer Prize in Feature Photography for their post-9/11 coverage overseas in 2002. His work has been recognized in the Communication Arts Annual, PDN Annual, The World Press Photo Awards, The Pictures of the Year Competition, The Overseas Press Club, The National Headliners Awards, The Pro-Football Hall of Fame. Vincent is a Canon Explorer of Light and Canon Printmaster and serves as consultant to companies such as Apple, Bogen, Lexar, and X-Rite.
Mark your calendars and please join us on Tuesday December 9, 2008 as we celebrate the holiday season and discover the world of Vincent Laforet.
To learn more about Vincent Laforet visit www.vincentlaforet.com
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Registration
Free for APA/LA members
$5 Student with ID
$10 non-members
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APA/LA Presents:
The Art of Estimating and Bidding w/ Lou Lesko
Thursday November 13, 2008
Social 6:00-7:00
Presentation 7-9:30pm
Helms DayLight Studio
3221 Hutchison Ave., Los Angeles 90034
*Parking is Located on the North Side of Venice Ave and Helms
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| The bid has always been considered the much maligned “necessary evil” to getting gigs. It’s really all in your perspective. As soon as you step away from the spreadsheet stereotype that is associated with bidding, you’ll find a world of creative thinking and deal making that can make the process of bidding an interesting step to getting on the set. The key is to think like a Hollywood agent. When dealing with talent agencies, locations and rental houses, there is always a deal to be made. It’s just numbers, and you’re the one with the checkbook.
Join APA/LA and our A list panel on November 13, 2008 for an informative, educational and entertaining evening and find out how you too can make sense of the estimating and bidding process.
The Art of Estimating and Bidding Panel includes:
Moderated by: Lou Lesko, Founder Blinkbid
Elizabeth Poje, Artist Representative, pojé + associates
Nicole Llyod – Sr. Art Buyer Deutsch Inc.
Elizabeth Grivas, Producer, Production,Lonestar Productions
Bob Stevens, Photographer, Bob Stevens Photography
Read more about the panelists.
Early Registration before November 10, 2008
$20 APA/LA members
$35 ASMP, LADig, Student members
$40 non-members
Late Registration:
$25 APA/LA members
$40 ASMP, LADig, Student members
$45 non-members
Brought to you in part by:
Door Prizes Provided by:
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APA/LA and Canon Present:
Creative Photo Illustration and Compositing Techniques
w/ Jim Divitale
Thursday October 30, 2008
Doors open at 6:30
Presentation to start promptly at 7pm
Helms DayLight Studio
3221 Hutchison Ave., Los Angeles 90034
*Parking is Located on the North Side of Venice Ave and Helms
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Creative Photo Illustration and Compositing Techniques
In this two hour program, Jim will share his multi-imaging compositing techniques in a step by step demonstration using Photoshop CS4 and some of the top creative plugins. Displacement mapping, layer masking, light painting, and creative use of layer blend modes are just some of the topics covered in his start to finish projects.
Jim DiVitale has been an Atlanta commercial advertising photographer and photography instructor for over 27 years. During the last 15 years, Jim has specialized in digital photography and computer photo illustration for ad agencies, design firms, and corporations nationwide.
Going completely digital capture in 1992, his award winning digital photography has been featured in, among others, Graphis Photo, Print, Archive Magazine, Create Magazine, Creativity, Rangefinder, Professional Photographer, Photo Electronic Imaging, Digital Output Magazine, Digital Imaging, Photo District News, and After Capture Magazine. Jim has lectured before audiences at Photoshopworld, Seybold, Photo Plus Expo, Imaging USA, MAC Design, HOW Design, Orvieto Fotographia, Photo Fusion, APA, ASMP, WPPI, and World Council of Professional Photographers. He has made presentations to students and faculty at art schools nationwide, including Brooks Institute, San Francisco's Academy of Art, and The Portfolio Center.
As a member of National Association of Photoshop Professionals Instructor Dream Team since 2000, Jim writes the “Digital Capture Workshop” column for Photoshop User Magazine that goes out to over 100 countries, and is a three-time nominee to the Adobe Photoshop Hall of Fame. Jim is currently working with companies like Adobe, X-Rite, Lensbabies, NIK Software, Leaf America, Extensis and OnOne Software testing future product releases.
Jim has authored several Adobe Photoshop training CD's with Software Cinema that are shown at Photoshop Training Expos across North America and Europe. As a member of Professional Photographers of America (PPA) for more than 25 years, Jim has earned the Master of Photography, Master of Electronic Imaging, and Photographic Craftsman degrees, and certification as a PPA Approved Photography Instructor. He is a Fellow of the American Society of Photographers and a Canon “Explorer of Light.”
His clients include Mizuno USA, William Carter Co, Toshiba, TEC America, Kenneth Cole, Bellsouth, BP Amoco, COX Media, Genuine Parts Company, Solvay Advanced Polymers, Witness Systems, JP Morgan Financial, Coca-Cola USA, and Scientific Atlanta.
View Jim’s portfolio: www.DiVitalePhotography.com
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APA/LA Digital Event:
Lisa Carney: A Master Retoucher Shares Her Secrets
Thursday October 23, 2008
Doors open at 6:30
Presentation 7-9:30pm
Helms DayLight Studio
3221 Hutchison Ave., Los Angeles 90034
*Parking is Located on the North Side of Venice Ave and Helms
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Come join us the evening of Thursday October 23rd as Lisa Carney
returns to share more of her digital expertise in a special edition of our Digital Series. Lisa's workshops are always interesting and invigorating as she brings her energy and enthusiasm to make these sessions as enjoyable as they are informative.
This time Lisa will be sharing many of her secrets for doing professional level retouching including: Masking, Basic Spotting (so just how does that Heal Tool work?), Color Correction (Yes, Curves can be your friend!), adding Volume and Pop to images, Layer Organization with Layer Sets and Clipping Groups.
This special evening edition promises to be a stimulating affair that will be certain to give you some new ideas for approaching your own Photoshop projects.
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Pre-Registration
$25 APA/LA members
$35 ASMP, LADig, Student members
$45 non-members
Day of:
$35 APA/LA members
$45 ASMP, LADig, Student members
$55 non-members
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APA/LA and Adobe Present:
CS4 Product Seminar w/ Jim DiVitale
Thursday September 25, 2008
7pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
*Parking is Located on the North Side of Venice Ave and Helms
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Join APA/LA and Jim Divitale on Thursday September 25, to learn more about the latest versions of Adobe Photoshop and Adobe Photoshop Lightroom and get familiar with the new features that make them the gold standard in digital imaging. Adobe Photoshop CS4 software offers more intuitive access to its unrivaled power for greater editing freedom and significant productivity enhancements so you can composite images and achieve amazing results more efficiently than ever before. You�ll see a live demonstration of the new tools in Camera Raw, extended depth of field, content aware scaling, merge to HDR, and the script statistics in the Photoshop Extended version.
*This event is free to the entire photographic and artistic community, pre-registration is required.
Sponsored by:
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Digital Workshop: Archiving Workflow w/ Michael Britt
Saturday September 27, 2008
9:30am - 1:00pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
*Parking is Located on the North Side of Venice Ave and Helms
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Archiving Workflow with Michael Britt
What do you do with hundreds of raw files after each shoot? Do you quickly get them color corrected, edited, keyworded, processed and delivered? Are the images safely and redundantly stored for the long haul? Are your hero images easy to find and retrieve or does it take you hours to seek out a single image in your archive? In today's competitive photography market any failure in your digital image workflow can be costly in terms of time, money and client relationships.
Come join us on Saturday September 27th as Michael Britt shows us how his highly respected digital capture company Image Mechanics manages a simple, scalable and cost effective archiving system that has been used to manage thousands of images per week without ever losing a single file. He will discuss filenaming and keywording conventions along with shoot implementation strategies that take advantage of Adobe Lightrooms metatdata ingestion tools. This strategy goes hand in hand with the Image Mechanics philosophy of doing a little work up front to save yourself hours on the back end. See how to organize each shoot into its own Lightroom database and then how to merge/manage with a larger hero shots catalog. These techniques in combination with a cost effective off-line archiving system will ensure data integrity and ease your post production workload.
Learn when and why to use the Adobe DNG format, when to burn DVD's or Blue Ray discs and which hard drive systems are best for photographers. Firewire, eSATA, USB and fiber advantages/disadvantages will also be explained along with a discussion about RAIDs, NAS and new specifications like SCSI over ethernet. Take the mystery and expense out of archiving by attending this informative seminar from a leader in digital photography workflow.
Michael Britt bio:
Michael Britt managing partner of the full service digital capture company, Image Mechanics. An impromptu photo show in the 4th grade set the stage for a life devoted to the craft of photography. He worked in film and television, shooting unit stills and galleries for over 10 years and served as a computer consultant for renowned photographer Michael Grecco. At Image Mechanics he was instrumental in developing their revolutionary digital capture workflow and continues to brand the company's unique style. As a workflow specialist, Britt has consulted on Aperture, been tapped by Adobe to write the manual for Lightroom, and contributes to several online communities including the Image Mechanics Blog - DeathToFilm.com
Click Here to Pre-Register!
Pre-Registration
$35 APA/LA members
$45 ASMP, LADig, Student members
$55 non-members
Day of:
$45 APA/LA members
$55 ASMP, LADig, Student members
$65 non-members
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Brought to you in part by:
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Digital Workshop: Black and White from Color
Saturday August 9, 2008
9:00am - 1:00pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
*Please Note Parking is Located on the North Side of Venice Ave and Helms
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Black and White from Color
Join us Saturday, August 9th as we present our own Dennis Dunbar and Bowhaus' Antonis Ricos in the latest of our series of digital seminars. They'll be taking their audience on an exploration of the Black and White digital world.
Dennis will start things off by delving into the process of converting Color Images to Black and White. He'll discuss what happens when you hit the magical B&W button in Photoshop and show you how to gain control of the process so you can fine tune the conversion to get the results you're after. Then he'll show you how you can "Mix and Match" conversion methods to bring out the right tonality and detail in specific areas of your image.
Then Bowhaus' Antonis Ricoss will take over the session and show you how to get "Fine Art" Black and White prints from your images. He'll show you how to create Digital B&W inkjet prints with rich blacks, luminous highlights and ultra-smooth gradations. These guys really have mastered this art and you'll see why acclaimed fine art photographers and galleries are now choosing BowHaus to produce their Master and Exhibition prints. He'll also show you Bowhaus' IJC/OPM software as well as their new "True Black and White" printmaking software that you can use to create your own stunning Digital B&W inkjet prints.
Come join us as this seminar promises to be informative and intriguing and will help you gain the knowledge you need to move seamlessly between the World of Color to the World of B&W.
Click Here to Pre-Register!
Pre-Registration
$35 APA/LA members
$45 ASMP, LADig, Student members
$55 non-members
Day of:
$45 APA/LA members
$55 ASMP, LADig, Student members
$65 non-members
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Brought to you in part by:
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SuperSites:
A panel to help you enhance your online presence
Thursday May 29, 2008
6:00-9:30pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
*Please Note Parking is Located on the North Side of Venice Ave and Helms
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The Los Angeles chapter of APA, in partnership with APA National and LiveBooks, invite you to an evening of discussion that will help take your website to a higher level. Gain valuable insights from creative professionals that will help you to refine your site to increase the quality and quantity of work you attract in the coming year.
From websites to blogs to going viral, the world of digital self-promotion for photographers has changed and you need to know how to stay on top of it. With all the new and evolving means of letting prospective clients know who you are, and what you do, "one size fits all" just doesn’t cut it in today’s market.
This panel of editorial and advertising creatives will discuss not only what makes a successful website that clients want to bookmark, but also how to steer them to your site, and make them want to return regularly. The panelists will weigh in on new and buzz worthy ways to “sell” yourself, such as having your own blog or using social networking sites, and even share their self-promotional do’s and don’ts.
The discussion will culminate with a "live critique" using willing audience members’ websites – this is your chance to get candid, constructive feedback on your own site!
Click here to read panelist bios
CLICK HERE TO REGISTER
Registration Fee Includes Dinner provided by Heavenly Catering Co.
Early: On or before May 27, 2008
APA Members: $20
ASMP & LADIG & Students: $35
Non-members: $40
Late:
Members: $25
AIGA, ASMP & LADIG & Students: $40
Non-members: $45
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Following the APA LA "SuperSites" website discussion panel on Thursday, May 29th, 2008
our moderator and creative consultant, Louisa Curtis, will be available the following day
Friday, May 30th and also on Saturday, May 31st, 2008 for one-on-one Consultations.
This is a great opportunity to have some one-on-one advice with an industry professional.
Louisa is based in NYC and has a photography sales consultancy background working for
Archive Magazine, The Black Book, PDN and PhotoServe as well as for Watson & Spierman,
photographers' agents and Agency Access. She now has her own Creative Consulting
business working with a number of both local and out-of-town photographers.
www.chatterboxenterprises.com
To make an appointment of for more information call or email Louisa Curtis at:
Tel: 212-353-9250 or Mobile: 646-221-0206
Email: info@chatterboxenterprises.com
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APA/LA's Assistant Boot Camp
Saturday May 3, 2008
9:00am - 3pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
*Please Note Parking is Located on the North Side of Venice Ave and Helms
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Early Registration: (on or before May 1, 2008)
Free for APA/LA Assistant ($125 Annual Fee)
Student Members ($55 Annual Fee)
$60 Non-members
Late Registration:
$10 APA/LA Assistant and Student Members
$70 Non-members
Breakfast and Lunch will be provided
Click here to Register.
Want to join APA? Click Here
Course Details:
With so many
photographers seeking work, how can a photography student gain an edge?
Until you can
build a stellar portfolio and use it to market your photos, learn the
business behind the business. Whether your goals include gaining more
commercial experience or learning about being an assistant, this
moderated panel of leading photography apprentices will provide the
knowledge and
confidence to send you in the right direction. We'll cover career
opportunities and the ins and outs of getting hired in the industry. A
good resource for film assistants, prop work and film crews.
In this course, you can expect to learn:
Insight into industry expectations
Identifying potential markets
Effective communication and marketing strategies
Whom you should know and how to develop a professional
relationship
Whom to contact to get hired
What is expected of you when you are hired, & how to get paid for your work
Managing self-income taxes
What not to do, and things to look out for
Demos of various lighting, camera and grip equipment
In addition each participant will receive a copy of the APA/LA Assistant Handbook
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APA/LA Photo Assistant Training 101
Sunday May 4, 2008
9:30am - 5:30pm
*9:30 - 10:00am - Registration
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
*Please Note Parking is Located on the North Side of Venice Ave and Helms
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APA/LA Photo Assistant Training 101
Attendance is limited to 20.
Register Now!
(Prerequisite: attendance at APA/LA Assistant Boot Camp (2007 or 2008)
APA/LA is proud to present our new full day Photo Assistant Training course in conjunction with out Assistant Boot Camp. In this course held on Sunday May 4th attendees will be able to participate in HANDS ON instruction and demonstration in a more intimate atmosphere allowing participants to have the opportunity of handling the gear under direction and supervision. Basic lighting set-ups will be discussed in length and you will have the opportunity to take notes and draw diagrams. TIME PERMITTING, participants MAY be able to shoot a few frames for your records and note taking.
This course will cover:
Light modifiers: assemble and disassemble soft boxes, umbrellas, etc.
Light meter: work with a light meter
Light control: flags, nets, cutters, etc
Tungsten: hot lights and fresnel
Strobes: assemble different brands of strobe gear
Stands and Grip: work with a cstand and other grip equipment
Travel: what to expect, packing and preparing
Attitude: proper set etiquette
Marketing: ideas old and new
Syncing strobes: in studio and on location
Seamless: set up a seamless and background
Your Assistant "kit": tools for problem solving to make your job easier and help you shine.
What to bring:
Your light meters and SLR cameras (film or digital). (optional)
Notepad
Pen or Pencil
Admission:
APA Members - $99
Non Members - $149
Breakfast and Lunch will be provided
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| 05/15/07
APA/LA Announces New Membership Benefit For Professional Photographer Members
Coupon Book
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On behalf of the APA/LA Board of Directors it is a great pleasure to announce the new APA/LA coupon book for savings on local services. This is a new benefit for APA/LA Professional Members. We have reached out to the community to get you discounts on the best possible services we could find. We hope you will take advantage of this opportunity to save on your every day needs and support our sponsors.
All the best,
Rebecca D. Shulman
APA/LA Regional Director
* Coupon Books will be mailed to new or upgraded members once membership application is processed now through 12/31/07.
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Photographer's Survival Guide w/
Suzanne Sease and Amanda Sosa Stone
Saturday March 15, 2008
Registration and Social 9:30am
Presentation begins promptly at 10am
Anthony Nex Studio
3221 Hutchinson Ave. Los Angeles, CA 90034
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Today's photography assignment world is changing dramatically. With so much world devastation, the dot-com market going bust, stock vs. assignment, etc... how is a photographer to keep up?
Join Suzanne and Amanda as they present
solutions to this vexing problem.
Each participant will receive a "Survivor's Guide". The guide covers subjects ranging from photography business practices to those uncomfortable "what do I do" moments in our industry. It's a 60 page booklet with real estimates, production sheets and things to help you get the repeat business because of your level of professionalism. Including:
* Information on to whom you need to market
* How to present your marketing material
* Copies of estimates expected by clients
* Copies of invoices that are expected when you finish the project
* Crew expectation
* And most importantly - Making the client feel like, well, the client
* The "what do I do?" moments include real life situations that arise in the industry.
The Survivor's Guide is also a resource guide with helpful information, including:
* Correct usage terms
* Portfolio makers
* Website builders
* Printers
* Fulfillment houses
* Deadlines for the important award shows
The bottom line - This IS the photographer's guide on how to survive in this industry.
In addition, all attendees will have a shot at winning over $2,300 in door prizes! Sign up today for a chance to walk away with a Full Access Membership to Agency Access (North American Edition- $925 value), a $925 credit towards a liveBooks website, a Brand Envy Consultation from Lost Luggage ($300 value) or a copy of BlinkBid estimating software (value $159)!
Sponsored by:
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Click Here to Pre-Register!
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Pre-registration:
$25 APA/LA members
$10 APA/LA Student members with valid student id
$35 Students with Valid ID
$40 ASMP members
$45 non-members
Day of Event:
$35 APA/LA members
$25 APA/LA Student members with valid student id
$45 Students with Valid ID
$50 ASMP members
$55 non-members
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Color Management and the Photographer
Saturday February 23, 2008
9am - 1pm
Anthony Nex Studio
3221 Hutchinson Ave. Los Angeles, CA 90034
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Come join us on Saturday, Feb 23rd as we continue our Digital Seminars. This event will feature Dennis Dunbar discussing what photographers need to know about Color Management.
Dennis will begin with covering Color Management Basics, then move on to creating and using profiles for Ink Jet Printers, (including how to produce "Guide Prints" that clients will trust), and finish up with a discussion on "Communicating Color Effectively" which will show you what you need to know when passing your images on to clients and printers.
This seminar promises to be an interesting and informative event that will bring you up to speed with what you need to know so your images look consistent from Screen to Print to Press.
Click Here to Pre-Register!
$35 APA/LA members
$45 ASMP, LADig, Student members
$55 non-members
Day of:
$45 APA/LA members
$55 ASMP, LADig, Student members
$65 non-members
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An Evening with Jim McHugh.
Thursday January 24th, 2008
7pm
Anthony Nex Studio
3221 Hutchinson Ave. Los Angeles, CA 90034
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Walking The Tightrope
For over three decades, Jim McHugh has been photographing common things in an uncommon manner. From artist portraits to large format Polaroid prints of Los Angeles, McHugh captures what is familiar with a dreamlike, evocative and uniquely original lens.
McHugh’s award-winning work spans international and solo exhibitions and is included in numerous books and prominent collections worldwide.
One of the original Contributing Photographers for People Magazine, McHugh has worked extensively with TIME, TV Guide and The Grammy Awards and is presently on the masthead of Architectural Digest. Join APA-LA’s own Vice Chair as he details how to balance a lifetime of successful commercial work with the creation of personal work worthy of international recognition.
$10 APA/LA members, Julia Dean Members, Students
$15 ASMP, LADig, AIGA, LMGA members
$20 non-members
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| APA/LA Members Holiday Party & Raffle
December 15, 2007
Click Below for Information
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| | APA/LA Success Teams Creative Circle
Monday, December 10, 2007
6:30-9:30pm
Nex Studio
3221 Hutchinson Ave, Los Angeles, CA 90034
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Success Teams Creative Circle
Success Teams offer wonderful opportunities to advance your business. Often we’re so focused on learning effective techniques, marketing and strategy to promote our businesses, that we forget about the importance of restoring who we are as artists and photographers, which in truth, contributes so much to our success.
The first bimonthly Los Angeles Creative Circle meeting of ST members from your chapter will be on Monday, December 10th. The goal of this meeting is to discuss the primary obstacles currently inhibiting ST members from achieving their full creative potential. Join chapter ST members in an informal setting to talk about creativity, brainstorming, making art and inspiration – presenting opportunities that can open up your creativity to new ideas. Moderated by Angela Krass – National Success Teams Coach APA.
In place of your regular ST meeting join us on Monday, December 10th from 6:30 – 8:30 at Anthony Nex’s studio. Please bring an image you created, and something you find inspirational – a book, poem, image, painting, music, etc. to share with the group.
Whether you’re on a team, or waiting to be placed on a team please join us … It’s an opportunity to meet other chapter ST members, awaken and reawaken your creative spirit … be part of an exceptional, positive community, gain insights from others and enjoy friendships … by strengthening our bonds of collective energy we can replenish and rejuvenate ourselves.
Please RSVP to NatlSTCoach@yahoo.com
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| APA/LA Digital Workshop:
Working Smart in Photoshop:
with Lisa Carney & Dennis Dunbar
Saturday October 27, 2007
9am - 1pm
3221 Hutchinson Ave, LA CA 90034
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Working Smart in Photoshop with Lisa Carney and Dennis Dunbar.
Come join us on Saturday, October 27th as we present the latest in
our series of seminars on digital topics, "Working Smart in Photoshop
with Lisa Carney and Dennis Dunbar". Lisa is back in LA from France
for a short stay and will be joining Dennis as they share some of
their tips for working efficiently in Photoshop. They'll discuss
their approaches to various types of projects and challenges to help
show you how you can work efficiently and more effectively in
tackling your own digital challenges.
Dennis will start out discussing his methods for making color
corrections simple yet powerful using the Curves Adjustment layers.
He'll show you the Art of the Curve and how to easily handle complex
corrections with this powerful tool. You'll discover how to easily
adjust tone, contrast, color and saturation with just 2 simple layers
enabling you to keep your workflow simple and efficient.
Then Lisa will get deep into how she approaches a variety of projects
from Beauty retouching to creating complex composites for movie
posters. There is a method to her madness and you'll see how she
prioritizes what parts to tackle first and how she uses a sensible
structure to keep order in the chaos enabling her to work quickly so
she can meet the tight deadlines her clients demand.
This promises to be an enlightening and intriguing event as these two
pros share their secrets to help you get your work done more
efficiently and easily.
Come join us Saturday, October 27th from
9am to 1pm, there is limited space for this event so sign up early.
Admission Prices
APA Members: $35
ASMP, LADig Members and Students: $45
General Admission: $55
Email events@apa-la.org for APA, ASMP, LADig, and Student discount codes.
*CODE IS NEEDED TO GET DISCOUNT PRICE PLEASE EMAIL FOR CODE BEFORE REGISTERING FOR EVENT.
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| APA/LA Special Event
Port Authority's Selina Maitreya:
I Know This Much Is True
Thursday October 11, 2007
7:00pm
5290 W. Washington Blvd. Los Angeles 90016
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*NOTE LOCATION AND TIME CHANGE*
I Know This Much Is True
The truth be told.
Port Authority's Selina Maitreya speaks the truth, with her special guest Leslie Burns-Dell'Acqua
Truly revealing
Truly insightful
Truly essential
Admission Prices
APA Members: $25 in advance or $30 at the door
ASMP, LADig Members and Students: $35 in advance or $40 at the door
General Admission: $45 in advance or $50 at the door
More info about Selina is available at www.1portauthority.com
Inspired by, and in support of her latest book:
HOW TO SUCCEED IN COMMERCIAL PHOTOGRAPHY:
INSIGHTS FROM A LEADING CONSULTANT
Widely noted for her inspirational and informative lectures, and regarded worldwide as one of the top Photographers' Consultants, Port Authority's
Selina Maitreya has created a new evening lecture program.
For just $25 (APA Member rate) this is your chance to learn crucial career changing information- info that many exceptionally successful photographers have gladly paid premium consulting hourly rates to acquire.
Port Authority's Selina Maitreya speaks the truth.
After more than 28 years of working for and working with commercial photographers, Selina Maitreya knows some
clear and powerful truths. Selina is the owner and founder of Port Authority, a widely known and respected resource for photographers at every level on the career ladder.
Selina has been lecturing and writing and consulting for nearly three decades. She is the author of Portfolios That Sell and her latest book, How To Succeed In Commercial Photography: Insights from a Leading Consultant. Ms. Maitreya will be packing light and carrying a big message in her current lecture: I Know This Much Is True.
The truth is, every photographer from greenhorn to grizzled pro, has challenges and areas that could be improved. The truth is, Selina speaks on the totality of life, work, business and art-they are entwined and wonderfully
entangled.
Selina will offer her 28-year seasoned point of view and open the event to questions answered by Ms. S and her very special, guest.
Selina will also be on hand for idea-packed, one-on-one consultations. Two hours of nothing but you, your life and The Portfolio Princess. Contact Selina at selina@1portauthority.com to arrange a two-hour consultation at $550 session.
Selina has always practiced and preached (in the most positive way) a holistic and realistic approach to life, work and art. This lecture is an opportunity for you to be inspired and reenergized to do the work you love and take care of the business you must.
Pre-registration is strongly advised, because space is limited for this special event. Prices increase by $5 at the door if space is available
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| APA/LA Digital Workshop:
Masking and Compositing: with Dennis Dunbar
Saturday September 29, 2007
9am - 1pm
Anthony Nex Studio
3221 Hutchinson Ave, LA CA 90034
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Masking and Compositing:
Come join us Saturday, September 29th, as Dennis Dunbar will lead us on a journey through the intricacies and nuances of masking and compositing.
As many of you know Masking is one of the most basic jobs and important jobs in working on digital imaging. There are as many ways of generating a mask as there are images. Which ways work simply and easily? What makes a good mask? And how do you use them? (Can you really have several masks for one layer???
Then we’ll get into Compositing. Many images, such as the movie posters Dennis often works on, are obviously composited images, but so are many images that look as if they were captured in a single shot. The magic lies in bringing several images together in one seamless image. Yet, how do you bring images from disparate sources together to form that magical final image? Dennis will show you how to blend images with different color casts, levels of noise and sharpness together to create a seamless composite.
This session promises to be an informative and interesting exploration designed to help propel you to the “Next Level” in your own digital experience. So whether you’re a beginner, or an experienced photoshopper come join us at Anthony Nex’s studio for the latest in our series of Digital Seminars.
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Pre-Registration:
$39 APA/LA members
$49 ASMP, LADig members & Students
$59 non-members
Day of Event:
$59 members
$69 non-members
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Sponsored By:
| | APA/LA Business Workshop:
Copyright Meeting:with Michael Grecco, Jeff Sedlik and Stephen Spataro
Thursday September 27, 2007
7pm
Anthony Nex Studio
3221 Hutchinson Ave, LA CA 90034
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The Business of Photography, Copyright
Copy Right.
You set the perfect lighting, created the perfect mood and captured your most original images. Now protect your work. If skill and vision are the heart and soul of visual art, copyright registration and licensing are the backbone of the visual artist’s business.
Join Michael Grecco, Stephen Spataro and Jeff Sedlik for the first in a series of business seminars, copyright, the foundation of your business. They’ll bring you up-to-date on recent copyright law developments affecting photographs; teach you how to police and enforce your copyrights, and discuss the licensing and business aspects of effective copyrighting. Learn from these long-time professionals how to protect your business so your art can breathe easy.
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SPACE IS LIMITED, ADVANCED TICKETS AND REGISTRATION REQUIRED
Free For APA/LA members
(APA Members please RSVP with your member number to events@apa-la.org)
APA @25 National Photo Competition
A Call for Entries
Entry Deadline Extended - September 21, 2007
More information at www.apanational.com
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| APA/LA & The Julia Dean Photo Workshop Present
An Evening with Duane Michals.
Thursday September 20, 2007
7pm
Digital Fusion Pro Center
3525 Hayden Ave., Culver City, CA 90232.
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Photographer. Poet. Philosopher. Legend.
Duane Michals redefines the medium, blurring the boundaries between photography and philosophy to create a highly distinct body of work. With over 20 books, extensive exhibits throughout Europe and the U.S. and numerous awards and grants, including the National Endowment for the Arts, Michals' work is recognized and revered across the globe.
Balancing fragility and strength, gravity and humor, Michals' work represents universal themes such as love, desire, memory, death and immortality. Utilizing photo-sequences and the incorporation of hand-written text, Michals expresses his perception of the human condition in a way no one else can.
Ask Questions. Create Art.
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$10 APA/LA members, Julia Dean Members, Students
$15 ASMP, LADig, AIGA, LMGA members
$20 non-members
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Email events@apa-la.org for APA, ASMP, LADig, JDPW and Student discount codes.
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Sponsored By:
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| APA/LA Digital Workshop
Actions, Automation, Sharpening and Noise!!!
w/ Dennis Dunbar and Ken Justice
Saturday July 28, 2007
9am - 1pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Come join us on Saturday July 28th as Ken Justice and Dennis Dunbar
share their expertise in Photoshop. This seminar will help you work
faster and will show you how to produce sharper, smoother images in
less time than ever!
We'll start by having Dennis reveal the secrets of sharpening, he'll
demonstrate 3 different methods and will show you the strengths and
weaknesses of each method. Then he'll move on to dealing with Noise
and Grain when he'll show some of the advanced tricks he's developed
over years of having to deal with less than ideal images.
Next we'll have Ken Justice show you how to harness the power of
Photoshop and your computer with a few key strokes through
automation. Ken will demonstrate how to use and create Actions, how
to turn these into Droplets and how to use make your system handle
your repetitive tasks with Batch commands. He'll have you working
faster than ever, teaching you how to convert images at the touch of
a button, and how to deal with an entire folder of images just as
easily.
This session will have something for everyone, from beginner to
advanced so come one, come all and see what these experts have to
share. We'll see you there on Saturday July 28th at 9AM!
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Pre-Registration:
$39 APA/LA members
$49 ASMP, LADig members & Students
$59 non-members
Day of Event:
$69 members/non-members
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Sponsored By:
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Digital Railroad Education Workshop:
Breaking into the Marketplace
Thursday July 19, 2007
7pm
Anthony Nex Studio
3221 Hutchinson Ave, Los Angeles, California 90034
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Digital Railroad Education Workshop:Breaking into the Marketplace
Welcome to the Digital age...where assignments (and fees) are down and competition
is up. How can today's pro photographer adjust, identify and take advantage of the
income opportunities left available to them?
Whether we as pros like it or not, "Stock Photography" has become the major source
of imagery for today's photo buyers, designers and art directors, and in order to thrive
and survive every pro photographer, no matter what their specialty, needs to understand
this market and how they could possibly integrate it into their business model.
This fast paced seminar starts with an historical overview of the Stock Photo industry and
progresses through the changes this buying (and selling) model has faced over the years,
bringing us to where we are today. Throughout the seminar we will examine the various
opportunities that photographers in today’s market have to create new incremental revenue
streams.
Featured is Digitalrailroad.net Marketplace (www.digitalrailroad.net), the recently launched
and highly acclaimed new image sales service that's poised to turn the industry on its head
by returning control, opportunity and profit back into the hands of photographers - where it
belongs!
Join us for an informative, educational and entertaining evening and find out how you too
can maximize the opportunities available in this fast changing, highly competitive market.
The evening will also feature an overview of the APA/Digital Railroad partnership and a
review of special benefits and discounts available exclusively for APA members.
About the Presenter: Ric Kasnoff has over 30 years experience as an award winning
editorial and commercial photographer as well as having been certified by Apple and
Adobe as an Expert and Instructor in many of the current professional level Digital Imaging
applications. Passionate, informed and entertaining, Ric uses examples of his and other
pro photographers "real world" experiences to illustrate the concepts presented during the
evening.
Free Admission for APA members!
$5 non-members
We ask APA members RSVP to events@apa-la.org with your current membership ID#.
Non-members click here to buy tickets!
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Sponsored By:
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06/28/07
APA/LA Canon of Explorers of Light:
James Nachtway Event Postponed
Please check back for further information.
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| APA/LA Digital Workshop
Channels, Layers and Blending Modes
w/ Dennis Dunbar
Saturday June 30, 2007
9am - 1pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Channels, Layers and Blending Modes
Join us Saturday, June 30th as our own Dennis Dunbar will give an intensive seminar on Channels, Layers and Blending modes. Geared to propel you on your way from novice to advanced user, he’ll show you how every image has 10 channels, what this means and how it works to your advantage. He’ll cover the mysteries of Blending Modes explaining just what Overlay means, why Multiply can be a great thing and how Screen can give your image just the kiss it needs to really shine. Finally Dennis will show you how to combine all this with layers to give you power tools to adjust and finesse your images to make your images sing.
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Pre-Registration:
$39 APA/LA members
$49 ASMP, LADig members & Students
$59 non-members
Day of Event:
$69 members/non-members
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Sponsored By:
Shot at 2007-06-30
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| | APA/LA Digital Workshop
A Guide Through Adobe Lightroom
w/ Michael Britt
Saturday May 19, 2007
9am - 1pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Lightroom, Lightroom, Lightroom! Adobe’s new app promises to radically transform your workflow making it easier than ever to edit and process your images. Come join us Saturday May 19th as we learn all there is to know about this amazing new program from the guy who literally wrote the manual for it, Michael Britt.
Michael has shared his expertise with us before so you know by now this is a session not to be missed. He’ll show you all the ins and outs, how to quickly and efficiently get your work done so you have more time to focus on creating new images and building your business. You’ll see how Lightroom allows you to easily import, organize, and edit your images. He’ll show you how Lightroom and Photoshop work seamlessly together to give you a powerful set of tools you won’t be able to live without.
Come see what the buzz is all about and learn what you need to know to bring your workflow into the 21st Century.
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| APA/LA Special Event
There's Always Room at the Top:
How to Get There and Stay There
Thursday May 10, 2007
6:30pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Get a first-hand look into the personalities of two top photographers and one emerging photographer who’s on the path to success. Gain insight into their individual journeys—what they did to get to the top and what it takes to stay there. Topics for discussion include: the strategies they use, their achievements and most importantly, their ability to stay true to themselves, even in tough and challenging times.
APA Members - $45 Advanced ($55 day
of/door)
ADBASE, ASMP, EP, LADig & Students - $55 Advanced ($60 day
of/door)
Non Members -
$65
Moderated by:
Debra Weiss
Creative Consultant
Debra has been an agent for some of the top names in the business, a consultant for Black Book and did a stint as CEO of APA National. Besides lecturing, seminars and moderating panels, she now primarily works with photographers one-on-one and guides a photographer’s career as an artist and a business. Debra presents seminars annually at PhotoPlus Expo and is a frequent guest speaker at Art Center College of Design. She recently curated an exhibit of the Best of The International Photography Awards 2005, which has traveled to nine countries. Debra is curator of the PLUS (Picture Licensing Universal System) Coalition Web site and is also the PLUS Industry Committee Coordinator.
Panel Includes:
Glen Wexler
Glen Wexler is an award winning photographic artist well known for pushing the boundaries of the photographic medium, creating digitally enhanced photo illustrations of manufactured or altered realities. His images are exhibited internationally, appearing on nearly 300 album covers, and on countless advertising campaigns.
for more information: www.glenwexler.com
Douglas Menuez
Douglas Menuez began his multi-award winning career covering major news stories including the famine in Ethiopia, the destruction of the Amazon, the AIDS crisis, drug wars, presidential campaigns, the Olympics, five Super Bowls and the World Series. His portraits range from famous presidents and movie stars to famous nuns. Menuez has participated in nine "Day In The Life Books” including “A Day in The Life of Africa”, for which he shot the cover. He recently published “Heaven, Earth, Tequila and is finishing a book on AIDS orphans in Uganda. His work on a multitude of global advertising campaigns is widely honored. Menuez documented the rise of the Silicon Valley, and this work, along with his entire archive, has been acquired by the Stanford University Library for their collection.
Mark Leibowitz
After graduating Stanford University in 1998 with a degree in Economics and working as an international business consultant in Los Angeles, Sao Paulo and Buenos Aires he returned to the United States to pursue a career in photography. In the few short years he’s has been in business he has shot for a diverse group of magazines including Bloomingdale’s Magazine, Cosmopolitan, InStyle, Health, Teen Vogue, Glamour, Wired and Men’s Health. His photographs were recently featured on the cover and in 40 pages of Max Germany’s Red Hot Rio Issue. Over the last five seasons, Mark has photographed backstage at the New York, Milan and Paris women’s Ready-to-Wear fashion shows exclusively for Glamour. He has recently returned from South Africa and 25 days of shooting for a coffee table book slated for an October publication date.
Sponsored By:
Catering By:
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| APA Success Team Program
Achieving Success:
Embracing Change, Harnessing Your Creative Force
Saturday May 5, 2007
9:30am
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Click here to download a Success Team Application
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| APA/LA & The Julia Dean Workshop Present
An Evening with John Paul Caponigro.
Thursday May 3, 2007
7pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
Artist Website www.johnpaulcaponigro.com
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 Color Conductor.
Vibrant. Evocative. Spiritual. John Paul Caponigro’s images are like music for the eyes. Inducted into the Photoshop Hall of Fame in 2006, Caponigro is revered as one of the most prominent artists working with digital media processes today. It’s no surprise that his top clients are such powerhouses as Epson, Canon and Adobe.
Focusing primarily on the natural world, Caponigro transforms the ordinary into a lush rainbow of beauty. Find out how this master plays hue, saturation and value as finely tuned instruments, capturing and enhancing color to create a symphony of artistic expression.
Colorize your success.
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| APA/LA Digital Workshop
A Guide Through Photshop CS3
w/ Dennis Dunbar and Lee Varis
Saturday April 14, 2007
9am - 1pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Photoshop officially turns 10!
Come join us on Saturday April 14th as Lee Varis and Dennis Dunbar guide us through the
just announced Photoshop CS3. Dennis will start things by covering some of the new features
such as:
Smart Filters! which allows you to apply filters non-destructively...tweaking
masks and selections with the Refine Edge Tool (this is one of Dennis'
favorites)...the new changes to the Curves interface...the new Black
and White conversion tool (this one is really cool)...and an enhanced
Vanishing Point which now will let you turn corners and open doors as you work
your image.
Lee will then cover the all new Bridge and the powerful new Adobe
Camera Raw which features some really great new tools enabling you to get even
more out of your RAW files with less effort than before.
This promises to be an informative event which will help you get up to speed with all that is
new and important in this update to one of the most important tools in your workflow.
| Sponsored By:
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| APA/LA & The Julia Dean Workshop Present
An Evening with Greg Gorman.
Thursday April 12, 2007
7pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
For More information on the artist visit www.greggorman.com
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Classic Mystery
You know Greg Gorman’s subjects: Leonardo DiCaprio, Pierce Brosnan,
Oscar De La Hoya. But through Gorman’s lens, your really see them.
For over 20 years, Gorman has documented our 20th century obsession
with celebrity, humanizing people we usually view in a fantastical way.
Six books, numerous magazine layouts and multiple ad campaigns later,
Gorman continues to captivate us.
Preferring classical black and white to color, Gorman’s strong highlights
and harsh shadows generate enigmatic images. Like life, he believes
photographs should leave something to the imagination. Join Gorman as
he reveals how to capture the unfolding of an icon’s inner personality while
still honoring the mystery of life.
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Sponsored By:
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| APA/LA Digital Workshop
APA/LA's Assistant Boot Camp
Saturday March 31, 2007
9:30am - 1:30pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Sponsored by:
 
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| APA/LA & The Julia Dean Workshop Present
An Evening with Jeff Dunas.
Thursday March 29, 2007
7pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
For More information on the artist visit www.dunas.com
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Book Smart.
Jeff Dunas is probably already on your coffee table.
With seven monographs and four museum catalogue publications, including State of the Blues,
American Pictures and Up Close & Personal, Dunas is an international household name.
Find out from this chameleon photographer how working in different artistic esthetics is akin
to mastering different languages.
Over a quarter-century of diverse work covering documentary,
portrait, nudes and street photography gives Dunas a uniquely sharp
vision that spans disciplines. He’ll lead you through a body of work that continually evolves,
inspires and feeds our passion for photography.
Diversify your passion.
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Sponsored By:
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| APA/LA Digital Workshop
The Mysteries of CMYK w/ Dennis Dunbar and Ken Justice
Saturday March 17, 2007
9am - 1pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
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Come join us Saturday March 17th when Ken Justice and Dennis Dunbar will guide
us through the Mysteries of the CMYK colorspace. They’ll explore the differences
and the similarities between RGB and CMYK. They’ll cover conversions, and adjustments
and they’ll show you how to get the results you need when called on to deliver your images
as CMYK files.
We’ll start with Dennis comparing the RGB and CMYK colorspaces and the power of the
Black Channel. He’ll then move on to examine conversion options and how to preview
what you’ll get so you can predict any problems that may come up. Finally he’ll cover
some of the Gotchas that can happen as you move from RGB to CMYK.
Next Ken Justice will examine how to tweak and adjust your images using tools such as the
Channel Mixer and Selective Color adjustments. He’ll go in depth explaining the concept of
Under-Color and how it affects the final print.
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The Advertising Photographers of America - Los Angeles
In Association with Louis Stern Fine Arts is Proud to Present
Camera Works
Pacific Design Center, West Hollywood Room B219
January 15 - February 15, 2007
Gallery Hours Tuesday - Thursday 11am-4pm
EXHIBITION CLOSES THIS THURSDAY
Click Here for Complete List of Exhibiting Artists
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A catalog of exhibition is available contact the
APA/LA office to learn more.
| Welcoming our new sponsor
The printer for our Camera Works catalog:
Advanced Marketing Print & Mail
1.888.909.6245
State of the art digital and offset printing which includes in-line
mailing for direct mail promotions. Our full-service menu handles
every aspect of a job—from concept and design through postal presorting--
can be efficiently handled here under one roof.
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APA/LA & The Julia Dean Workshop Present
Canon Explorers of Light Lecture Series
An Evening with Gerd Ludwig.
Thursday February 1 , 2007
7pm
Anthony Nex Studio
3221 Hutchison Ave., Los Angeles 90034
For More information on the artist click on poster.
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Sponsored By:
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APA/LA Digital Workshop:
Beauty and Skin Retouching
with Lisa Carney and Dennis Dunbar.
Saturday January 13, 2007
9am - 1pm
Anthony Nex Studio
3221 Hutchnson Ave., Los Angeles
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Beauty and Skin Retouching
with Lisa Carney and Dennis Dunbar.
Our Retouching Secrets of the Pros seminars will return on Saturday
January 13th when Lisa Carney and Dennis Dunbar will share with you
some of their techniques for making your subjects look great beyond
belief. They will share their methods for retouching skin, adding a
wholesome "glow", creating a digital weight loss and reshaping an image
through tonal changes.
The pair will also demonstrate how to give
your subjects flawless skin, and how to make it look real and then some. Come learn how to take a tuck in here and
give a lift there so your subjects look better than ever.
Come join us Saturday, January 13th at 9 AM for the latest in our
series of seminars at Anthony Nex's studio at 3221 Hutchnson Ave.
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Pre-Registration:
$39 APA/LA members
$49 ASMP, LADig members
$59 non-members
Day of Event:
$69 members/non-members
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Sponsored By:
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APA/LA Digital Workshop:
How to Save Time on Digital Shoot Post Production.
Saturday December 2, 2006
9am - 1pm
Anthony Nex Studio
3221 Hutchinson Ave., Los Angeles
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Do you want to save hours on digital shoot post-production?
Has processing your RAW files left you wondering what you family looks like?
Come to this seminar and learn how to save hours on every job by opening a few extra minutes BEFORE you click the shutter!
"Getting it Right before you shoot, best practices for digital capture"
Tom Stratton and Lee Varis will teach this seminar...
Learn how to test and setup for digital capture to insure the highest
possible quality before you start shooting the job. Learn how to get
The creative results you want without sacrificing the quality of your
Digital files.
Too often we hear that you can "Fix it in Post" – this workshop will
explore the myth that mistakes can be fixed later in Photoshop. The key
to quality remains in the hands of the photographer at the time of capture.
Lee and Tom will cover the best procedures for:
• white/gray balance
• creative color
• lighting
• exposure
The class will be a lecture/demo format with live digital shooting
in a real world studio setting. Various color temperature/gray balance
options will be explored as well as creative color biasing for digital
capture and custom calibration for digital cameras. How to decide when it is
OK to shoot Jpegs and when only RAW will work will be discussed in detail.
Correct exposure and lighting for creative imaging situations will be
demonstrated and post processing effects will be explored for
creative effects that you can set-up before you shoot.
Be prepared for any shooting situation before your next job!
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$39 APA/LA members, Julia Dean Members, Students
$49 ASMP, LADig, AIGA, LMGA members
$59 non-members
$69 Day of Event
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APA/LA & The Julia Dean Workshop Present
Canon Explorers of Light Lecture Series
An Evening with Dirck Halstead
Thursday December 7, 2006
7pm
Anthony Nex Studio
3221 Hutchinson Ave., Los Angeles<
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$10 APA/LA members, Julia Dean Members, Students
$15 ASMP, LADig, AIGA, LMGA members
$20 non-members
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Sponsored By:
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CALL FOR ENTRIES
APA-LA 5th Annual Photography Competition
Camera Works
Entry deadline November 17, 2006>
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APA/LA & The Julia Dean Workshop Present
Canon Explorers of Light Lecture Series
An Evening with Bruce Davidson
Thursday November 16, 2006
7pm
Anthony Nex Studio
3221 Hutchinson Ave., Los Angeles<
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$10 APA/LA members, Julia Dean Members, Students
$15 ASMP, LADig, AIGA, LMGA members
$20 non-members
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Sponsored By:
APA/LA & The Julia Dean Workshop Present
Canon Explorers of Light Lecture Series
An Evening with Clint Clemens
Thursday October 19, 2006
7pm
Stage 5290, 5290 Washington Blvd., Los Angeles
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$10 APA/LA members, Julia Dean Members, Students
$15 ASMP, LADig, AIGA, LMGA members
$20 non-members
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Sponsored By:
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APA/LA Digital Workshop
DEVELOPING RAW IMAGES with George Simian.
Saturday October 21, 2006
9am - 1pm
Anthony Nex Studio
3221 Hutchinson Ave., Los Angeles
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DEVELOPING RAW IMAGES with George Simian.
In a live demo led by George Simian, RAW images, captured live with a Canon 1Ds Mk2, will be processed by the 4 leading RAW processing software applications: Canon Digital Photo Pro, Adobe Camera RAW, Phase One Capture One, and Apple Aperture.
The resulting files will be closely examined for ultimate image quality.
Workflows will then be compared: a multi-application sequence versus the single-application sequences offered by Adobe Lightroom and Apple Aperture. Quality, flexibility, and efficiency of the workflows will be tested, with all real-world problems and bottlenecks unmasked.
The concerns and interests of the participants will guide the direction and depth of the presentation - all questions will be answered, though different conclusions may be drawn.
George Simian was one of Boston's leading annual report photographers, until 2 years ago, when he discovered that there's no winter in LA! After 3 decades of exposing film, he has seen the digital light, and has been capturing exclusively digitally for over 4 years. His expertise lies in photographing children and CEOs, color management and correction, as well as spreading the digital gospel by teaching at UCLA Extension.
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Pre-Registration:
$39 APA/LA members
$49 ASMP, LADig members
$59 non-members
Day of Event:
$69 members/non-members
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Sponsored By:
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Digital Workflow Options with Digital Railroad.
Thursday October 5, 2006
7pm
Anthony Nex Studio
3221 Hutchinson Ave, Los Angeles, California 90034
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Digital Workflow Options with Digital Railroad.
Digital Railroad, as part of their APA National sponsorship,
is pleased to announce that their informational seminar:
Digital Workflow Options, will take place on
Thursday, October 5, 2006 at Anthony Nex Studio in Culver City.
This evening seminar will help you make sense of the array of options available
to photographers today as you seek to develop a truly efficient digital workflow.
The program starts with a feature/benefit overview of the currently available
Digital Asset Management (DAM) software solutions (for both platforms). We'll
look at their relative strengths and weaknesses, compare and contrast them and
give you tips and tricks for using each of them to their full potential.
The seminar then moves on to explore how these programs integrate with Digital
Railroad’s delivery and distribution options and how, when used correctly, that combination
will help you lower your workflow frustration level and raise the service level you provide to
your existing clients while giving you the potential to expand your reach to a new global audience.
The evening finishes up with an overview of the APA/DRR agreement and a review of the
many special benefits it contains for APA member.
Free Admission!
We ask that you please register if you are planning to attend the event.
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| APA/LA Digital Workshop
Digital Tech Bootcamp.
Saturday September 30, 2006
9am - 1pm
Anthony Nex Studio
3221 Hutchinson Ave, Los Angeles, California 90034
Please Park in the Parking lots located on the Northside of Venice at Helms Ave
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DIGITAL TECH BOOTCAMP
Smooth Operation: Capture. Process. Succeed.
Running an efficient digital photo shoot is easier than you think...and
can be done with familiar tools already at your disposal. With down and
dirty basic training from Michael Britt and his Image Mechanics team,
you’ll become the Digital Tech captain every photographer can rely on.
Discover how the power of Adobe CS2 Bridge, Canon and Leaf digital systems,
tethered shooting and other special hardware can make your job easier.
Learn the expertise that will free up photographers to comfortably realize their vision,
appreciate your work…and hire you again.
Image Mechanics
927 N Citrus Ave
Hollywood, CA 90038
323-461-7084
http://www.ImageMechanics.com
http://DeathToFilm.com
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| Sponsored By:
The Icon
Anthony Nex Studio
MacEnthusiasts
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APA/LA & The Julia Dean Workshop Present
Canon Explorers of Light Lecture Series
An Evening with Paul Aresu
Thursday September 14, 2006
7pm
Pacific Design Center, 8687 Melrose Ave, West Hollywood
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Click Here for full size poster. |
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APA/LA Digital Workshop
Color Correction w/ Lisa Carney & Dennis Dunbar
Saturday August 26, 2006
9am - 1pm
Anthony Nex Studio
3221 Hutchinson Ave, Los Angeles, California 90034
Please Park in the Parking lots located on the Northside of Venice at Helms Ave
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Advanced Color Correction.
Getting the color right can be one of the toughest challenges in working with digital images.
When the color is off what do you use? Levels, Brightness Contrast, Curves...which tool is best?
Come join us Saturday August 26th as Lisa Carney and Dennis Dunbar s
hare their tips and tricks for getting the color just right.
They'll show you how they work with an image to get great skin tones and deal with color casts.
Bring your challenges and your questions.
Pre-Registration:
$39 APA/LA members
$49 ASMP, LADig members
$59 non-members
Day of Event:
$69 members/non-members
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APA/LA & The Julia Dean Workshop Present
Canon Explorers of Light Lecture Series
An Evening with Gil Smith
Thursday August 24, 2006
7pm
Pacific Design Center, 8687 Melrose Ave, West Hollywood
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APA/LA Digital Workshop
Printing Like A Pro with Mac Holbert
Saturday July 29, 2006
9am - 1pm
Vinciguerra Studio, 6555 Homewood Ave, Los Angeles
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Printing like a Pro with Mac Holbert.
Mac Holbert will join us on July 29th to share his expertise in digital printing.
Here is a chance to spend a morning with an internationally acclaimed Master
Printer as he explains his approach to digital print making.
Mac says it all starts with workflow and then moves on to controlling tone,
color and detail. Come and hear him explain how he uses color management,
tonal adjustments, image editing, sharpening and paper selection to create museum
quality prints using the same technology and printers you can.
Pre-Registration:
$39 APA/LA members
$49 ASMP, LADig members
$59 non-members
Day of Event:
$69 members/non-members
Sponsored by:
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| APA/LA & The Julia Dean Workshop Present
An Evening with Melvin Sokolsky
Thursday July 27, 2006
7pm
Anthony Nex Studio
3221 Hutchinson Ave, Los Angeles 90034
(1 block east of the Helms Bakery Bldg, 1/2 block south of Venice Blvd.)
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| APA/LA Digital Workshop
Advanced Masking and Compositing
Saturday, June 17, 2006
9am-1pm
Dreamways Studio 1107 N. El Centro, Hollywood 90038
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In this session we're focusing on
one of the most important tools a digital artist uses in creating
digital masterpieces - Masking. Whether the job calls for changing a
background or for creating a complicated composite of several images
it all begins with the mask. A well made mask can be used to strip a
part of an image out of it's background or it can be used to control
any manipulation the artist may want to create. While every image is
unique there are a few tricks and techniques the pros use every day
to not only change backgrounds or control effects but to combine many
disparate images into one, believable combination that defines a new
reality.
Join us on Saturday June 17th when 3 digital pros, Lisa Carney, Ken
Justice and Dennis Dunbar will share some of their favorite methods
for creating effective masks and for combining many images into a new
believable reality.
Pre-registration:
$39 APA/LA Members
$49 ASMP, LADIG members
$59 non members
Day of Event:
$69 Members and non-members
Sponsored by:
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APA/LA AND THE LOS ANGELES CREATIVE CLUB
Portfolio Open House
Thursday, June 15, 2006
Anthony Nex Studio
3221 Hutchinson Ave, Los Angeles 90034
(1 block east of the Helms Bakery Bldg, 1/2 block south of Venice Blvd.)
6:30PM - 9:30PM | |
| APA-LA/LACC Portfolio Open House
Bring your book. Bring your cards. Bring the love.
This year, let's commit to making great portfolios for ourselves. Our April event kicks off this effort by bringing creatives and advertising photographers together for networking and making great spec ads.
We'll have a look at the 2006 Obie Awards winning creative, which will inspire us to go
on to do some great spec work. And we'll have two opportunities in 2006 for showing the
work we do: on July 27, we'll join the West Hollywood Chamber of Commerce in their annual
celebration of outdoor advertising (we'll be projecting your spec billboard creative at the event), and in
December, we'll show your spec fashion ads at our Holiday Fashion Show.
Directors and producers will also be on hand at the event to talk about making spec spots,
so bring your spec scripts and boards. It'll just be a real spectravaganza in every way.
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Admission:
LACC & APA-LA members free
Click here to reserve your place.
(Please buy a $10 ticket to hold your place—you will get a $10 rebate.)
Click here to Buy $10 Non-member Creative Ticket
Click here to Buy $75 Non-member photographers Ticket
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Partners and Sponsors:
APA/LA & The Julia Dean Workshop Present
The Canon Explorers of Light Lecture Series:
DOUGLAS KIRKLAND
Thursday June 8, 2006
7pm
A & I, 933 N. Highland Ave., Hollywood 90038
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APA/LA & The Julia Dean Workshop Present
AN EVENING WITH JAMES WHITE
Wednesday May 24, 2006
7pm
Pacific Design Center, 8687 Melrose Ave, West Hollywood
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APA/LA DIGITAL WORKSHOP
IT'S ALL ABOUT WORKFLOW
Saturday May 6, 2006
9am - 1pm
Vinciguerra Studio, 6555 Homewood Ave, Los Angeles
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| Drowning in a sea of digital images?
Gone are the days of eye loops and grease pencils. With digital technology, photographers are spending more
time than ever on post-production. More creative freedom has expanded into an overwhelming workflow that
can debilitate your passion and your progress. Tom Stratton and Lee Varis share their insights into keeping your
head above the digital waters with more efficient editing and processing.
Tom Stratton of the Icon reveals the tricks and tips of iView Media Pro while Lee Varis explains the
workflow features of Adobe Camera Raw. Two highly respected products; two different workflow boats
to keep you sailing smoothly downriver. Join us on April 22nd at 9AM for these two workflow captains.
No paddle required.
Pre-Registration:
$49 members
$59 non-members
Day of Event:
$69 members/non-members
Sponsored by:
| APA/LA ANNUAL GENERAL MEETING
Monday May 1, 2006, 7:30 pm
Anthony Nex Studio
3221 Hutchinson Ave, Los Angeles
1 block east of the Helms Bakery Building, half a block south of Venice Blvd.
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CAL STATE FULLERTON "NEXT STEP PROGRAM"
Saturday April 29, 2006 - 9:30am - 3:30pm
*Speakers include APA/LA Board Members Don Dormeyer and Dan Milnor |
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APA/LA AND THE JULIA DEAN PHOTO WORKSHOPS ARE
PROUD TO HOST
The Canon Explorers of Light Lecture Series
Parish Kohanim
Thursday, April 27, 2006 - 7:00pm
Pacific Design Center
8687 Melrose Avenue, West Hollywood
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APA/LA AND THE JULIA DEAN PHOTO WORKSHOPS ARE
PROUD TO HOST
The Canon Explorers of Light Lecture Series
Robert Farber
March 23, 2006 - 7:00pm
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Sponsored by:
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| APA
- LA IS PROUD TO PRESENT THE NEXT DIGITAL SERIES EVENT:
Color Management
Saturday March 25, 2006
McCadden Space, 1041 N. McCadden Place, Hollywood, CA |
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Getting consistent, predictable color is one of the greatest challenges we
face in the age of digital images. Does Color Management hold the key to
solving this challenge? Come and see what our panel of experts has to share
and learn just what Color Management can and cannot do to solve this
persistent riddle.
In addition to exploring Color Management´s possibilities we´ll cover
calibrating/profiling monitors, and printers. We´ll also discuss how to set
up PhotoShop so you can get your in-house printer to mimic an expensive
Kodak Approval, or MatchPrint device to predict final color so you can give
your clients prints they can rely on.
Pre-Registration:
$49 members
$59 non-members
Day of Event:
$69 members/non-members
Sponsored by:
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APA
- LA IS PROUD TO PRESENT THE NEXT DIGITAL SERIES EVENT:
So you have 1000 Digital Images; can you
find the one you need?
Saturday, February 11th |
• More is more-in the world of photography.
But managing all those digital images can confuse the mind and exhaust
your passion. Workflow remains one of the biggest challenges of digital
capture. Without an efficient strategy to sort, edit and process all
those files you can easily lose precious time, not to mention future
jobs. Learn how to build a workflow strategy from experts. Join Michael
Britt from Image Mechanics and Cliff Norton from the Bridge on Saturday,
February 11th.
Michael Britt will explore the advanced workflow features of Adobe's
Bridge. Cliff Norton will show how he and his fellow propeller heads
at the Bridge use Capture One to handle the job. Two companies; two
completely different workflows. Find out which one is right for you.
Pre-Registration:
$49 members
$59 non-members
Day of Event:
$69 members/non-members
February 11, 2006 9am - 1pm
Studio 1342
1342 S. La Brea
Sponsored by
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| APA - LA AND THE JULIA
DEAN PHOTO WORKSHOPS ARE PROUD TO HOST
The Canon Explorers of Light Lecture Series
Joyce Tenneson
February 09, 2006 - 7:00 PM |
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Meditate on a Master
Mysterious; sensuous; enigmatic. Joyce Tenneson defies labels, but
her work resonates internationally. With over 30 years in photography,
ten books and numerous worldwide exhibitions, this award-winning New
York photographer will stir your imagination into unmarked territory.
Learn how to explore and expand the boundaries of your success.
Perhaps best know for her haunting portrayal of the human character
through a combination of portraiture and mythology, Tenneson is one
of the world's most respected and influential photographers of our
time. Unknown worlds wait on the other side of your lens; Tenneson
will lead you there.
Discover the Master Within
7pm - Thursday, February 9th, 2006
The Pacific Design Center
8687 Melrose Avenue, West Hollywood, CA 90069
$10 for APA members, Students with ID and the Julia Dean Workshop,
$20 for non-members.
Sponsored by:
THE PACIFIC DESIGN CENTER
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APA - LA AND THE JULIA
DEAN PHOTO WORKSHOPS WERE PROUD TO HOST
The Canon Explorers of Light Lecture Series
Gregory Heisler
7pm - Thursday November 17, 2005, Pacific Design Center |
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We at APA-Los Angeles would like to say thank you to Gregory Heisler
for sharing his work with all of us in what was a truly magical evening.
I would also like to thank our co-host Julia Dean of The Julia Dean
Photo Workshops, and all of our sponsors; CANON USA,
THE PACIFIC DESIGN CENTER, SAMY'S CAMERA, A&I PHOTOGRAPHIC
& DIGITAL SERVICES, LIVEBOOKS, GREENLEAF ASSOCIATION, and PRE-PRESS
CONSULTANTS who have made these events in the Canon
Explorers of Light Lecture Series possible. A special thank
you to all of my event staff and APA- Volunteer Supporters. You Rock!
Finally a thank you to all of our guests who joined us on Thursday
night. Especially those of you who waited stand by!
Happy Thanksgiving to all of you and your families, from all of us
here at APA-Los Angeles!
Warmly,
Raquel Castaneda
LA Chapter Director
office@apa-la.org
Gregory Heisler presents his work and it's accompanying stories
to a full capacity audience at the Pacific Design Center.
See
the event poster... |
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Coming soon to Create
Magazine
How to Shoot T55 Polaroid
By Jim McHugh, APA/LA Member |
After shooting Clint Eastwood, traveling through the airport with
white powder and documenting the Civil War, you might think Jim
McHugh is ready to settle down. No such luck. Find out why
he's opting for beauty over brains with a T55 Polaroid in the height
of the digital age. The story is coming soon to www.createmagazine.com |
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